# Image to video vs. reference to video: when to use which
Both start from pictures, but they solve different problems.
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# Image to video
You upload one still and the model animates that exact frame. Best when composition matters: a portrait, a product shot, a landscape you already love.
# Reference to video
You supply one or more images as references (a character, a style, an object) and describe a new scene. Best when you need the same character in several different shots.
# Text to video
No image at all; useful for b-roll and concepts, but less control over exact look.
# A simple decision rule
- Need this photo to move? Image to video.
- Need this character somewhere new? Reference to video.
- Need a quick concept clip? Text to video.
aiimagetovideo.pro includes all three modes, with free credits and HD export without watermark, so you can compare them on the same subject before choosing a workflow.
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